Digital Display
Digital Displays: Things are not Always as They Appear
The most obvious thing about digital signage is the display panel. It’s the first thing you see, and probably the last thing you think about once it’s hung and showing the content You Want others to see.
But did you know that just because your digital signage messaging is playing back on a flat panel plasma or LCD that it’s not necessarily being shown in HD quality? While they’re somewhat less common today, for the past few years display makers have marketed -right next to the HD panels- something known as ED panels or TVs. EDTV stands for “Enhanced Definition Television” –something that’s better, to be sure, than the ordinary television in most homes across America, but nowhere near as good as HDTVs and HD monitors. So, what makes one panel “enhanced” and another “high-def”? Basically, its pixels, scanning and terminology.
Pixels first
If your interest in digital signage is more about what it can do for you than how it does it, you might not be very familiar with some of the basics. First, a pixel is a picture element. Many say it’s the smallest picture element in a display, but maybe a better way to think of it is as the smallest whole picture element in a display. That’s because just like Gaul, all pixels are divided into three parts –red, green and blue. Those parts are often referred to as sub-pixels. But for the sake of this discussion, let’s stick with pixels.
In plasmas and LCDs, pixel count is pretty cut-and-dry. These displays are made up of rows and columns of picture elements or pixels. An SD panel –or standard definition panel, the closest thing to your ordinary home TV- will have 480 rows and 720 pixels across. EDTVs have the same number of rows, 480, and 853 pixels across.
Besides having about 20 percent more pixels across, another important distinction between the two is the type of scanning used. An SD display is interlaced just like your fingers are when you do “Here’s the church, and here’s the steeple….” Drawing one complete picture, or frame, in an interlaced display requires the monitor to scan the odd number rows in an image sequentially first, i.e. 1, 3, 5 etc. and then the even numbered rows 2, 4, 6 etc. Together those two interlaced “fields” make up a frame. There are about 60 fields per second, or about 30 frames per second in SD video. (I won’t trouble you with the why regarding the term “about.”)
These interlaced fields are displayed so quickly that the scanned odds are still aglow, although decaying, while the evens are being scanned. However, that decay in the glow and constant refresh account for a flicker that’s visible to some.
ED monitors are progress scan displays. Like computer monitors, they scan lines, 1, 2, 3, etc. all the way to line 480. It’s the greater number of pixels and this progressive scanning that makes them better than SD, or in other words, enhanced.
Enter HD
HD or high definition can produce a view of the world that’s lifelike. If you doubt that, flip on the Discovery Channel and then flip over to Discovery HD on an HDTV. You will be amazed.
There are many different types of high definition standards, but you only have to be concerned about a few things when it comes to digital signage. First and foremost, HD is pixel count. If it’s got at least 1280 x 720 pixels, it qualifies as HD. However, here’s where things get a little confusing. HDTV and monitors also come with 1920 pixels across and 1080 pixels vertically, and they come with lots of different pixel counts in between. Those “tweeners” have more to do with the manufacturing capabilities and priorities of the company making the panel than they do with the actual HD standard.
Like the difference between SD and ED, there are scanning type differences among HDTVs as well. First, there is progressive scan called 720p (row 1, 2, 3… 720). Then there is 1080i, or 1080 interlaced (1, 3, 5…1079 followed by 2, 4, 6…1080). Finally there is 1080p, which some HD marketers call Full HD (implying that the rest aren’t quite HD, which is misleading and self-serving in my opinion).
Not quite as they seem
Without a doubt, HDTVs are burgeoning in the home and HD panels are becoming popular displays for digital signage. Their ability to reproduce lifelike images is breathtaking. That’s powerful clay in the hands of digital signage sculptors.
But don’t be confused. Just because a panel is flat, it’s not necessarily HD. Look for the panel’s resolution in pixels. Find out what type of scanning it uses. Together, those two pieces of information can tell you what you’re looking at, even if your eyeballs aren’t sure. It can also save you the headache of mistakenly acquiring the ED monitors that seemed like a steal when you thought you were buying HD.
About the Author
David Little is a digital signage authority with 20 years of experience helping professionals use technology to expand their marketing messages with alternative media. Visit http://www.keywesttechnology.com and find how you can expand your marketing horizons. For further insight, download my free white paper Why Digital Signage Works. It gives a quick overview from an industry perspective on the fundamentals of digital signage. Included are some recently published findings by Neilsen Media Research on the measured impact of strategically placed digital signs. And while you are browsing our web site, sign up and take advantage of our free weekly Webinars that give you hands-on experience with our digital signage software.
Ready For the World – Digital Display
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Aluratek 15 Hi-Resolution Digital Photo Frame $219.99 “Type: Digital Photo Frames Aluratek 15″” Hi-Resolution Digital Photo Frame Features More than just a digital photo frame, Aluratek raises the bar with its new (DLD) Digital Lifestyle Device. View hi resolution print quality pictures easily by inserting your camera or camcorders digital media card or USB thumb drive directly onto Aluratek’s (DLD). Play slideshows, zoom, rotate, and listen to hi quality background music all at the touch of a button with the included remote control. Switch to movie mode and enjoy amazing video and audio near HD quality. Browse and listen to all of your favorite MP3 music files after your movies over. With Aluratek’s new (DLD) it is now time to have fun with your digital pictures, movies, and MP3 music files that are just sitting on your computer or in your digital camera. Whether it is at work or at home let the fun begin. Package Contents: – ADMPF315F Hi-Res Digital Photo Frame – 1 x Remote Control – 1 x USB 2.0 Cable (Type A to mini-B) – 1 x Power Adapter – 1 x Instructional Manual – 1 x Warranty / Registration Card Shipping Weight: 1.48lb Technical Details Technical Information Product Functions: – Photo Viewer – Audio Player – Video Player File Formats: – MP3 – JPEG – M-JPEG – AVI – WMA Connectivity Technology: Cable Built-in Devices: – Card Reader – Speaker Media Support: – CompactFlash (CF) Card – Memory Stick – Secure Digital (SD) Card – MultiMediaCard (MMC) – xD-Picture Card Display & Graphics Display Screen: 15″” TFT LCD I/O Expansions Expansion Slots: – CompactFlash (CF) Card – Secure Digital (SD)/MultiMedia Card (MMC) – xD-Picture Card – Memory Stick Interfaces/Ports Ports: Type A USB 2.0 – USB ” |
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Aluratek 19 Digital Photo Frame (2GB Built-In Memory) $284.99 “Type: Digital Photo Frames Aluratek 19″” Digital Photo Frame Features More than just a digital photo frame, Aluratek raises the bar with its new Digital Lifestyle Device (DLD). View hi-resolution pictures, listen to music and watch home videos easily on the 19″” TFT true color LCD at 1440 x 900 resolution. Simply insert your camera or camcorder’s SD / SDHC card or an USB drive directly into the frame. Pictures will automatically start in a slideshow mode. With the built-in 2GB on-board memory you can also transfer your favorite digital files directly from your computer to the frame with the included USB 2.0 cable fast and easy without any software. With Aluratek’s Digital Photo Frames, share all your digital pictures, videos, and music files. Whether it is at work or at home, let the fun begin! Package Contents: ADMPF119 Digital Photo Frame Remote Control USB 2.0 Cable Power Adapter Instructional Manual Warranty / Registration Card Shipping Weight: 1.48lb Technical Details Product Functions: Photo Viewer Features: Autostart Slideshow File Formats: JPG Connectivity Technology: Cable Built-in Devices: – Card Reader – Speaker Media Support: – Secure Digital (SD) Card – Secure Digital High Capacity (SDHC) Card – CompactFlash (CF) Card – MultiMediaCard (MMC) Display Screen: 19″” Active Matrix TFT Color LCD Resolution: 1440 x 900 Expansion Slots: – Secure Digital High Capacity (SDHC) – Secure Digital (SD) – MultiMedia Card (MMC) – CompactFlash (CF) Card Ports: 1 x USB 2.0 – USB Physical Characteristics Color: Black Form Factor: Wall-mountable, Desktop ” |
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Aluratek 7 Digital Photo Frame (Photo Viewer) $49.99 “Type: Digital Photo Frames Aluratek 7″” Digital Photo Frame Features More than just a digital photo frame, Aluratek raises the bar with its new Digital Lifestyle Device (DLD). View hi-resolution pictures easily by inserting your digital media card directly onto Aluratek’s (DLD). Pictures will automatically start in a slide show function. With Aluratek’s new (DLD) share all your digital pictures. Whether it is at work or at home, let the fun begin. Product Features: Photo Viewer File Formats: JPEG Built-in Devices: Card Reader Media Support: Secure Digital (SD) Card Memory Stick MultiMediaCard (MMC) xD-Picture Card Memory Stick PRO Memory Stick Duo Memory Stick PRO Duo Display Screen: 7″” TFT LCD Expansion Slots: Secure Digital (SD)/MultiMedia Card (MMC) Memory Stick/Memory Stick PRO/Memory Stick Duo/Memory Stick PRO Duo xD-Picture Card Package Contents: ADPF07SF Digital Photo Frame Power Adapter Quick Start Guide Warranty / Registration Card Standard Warranty: 120 Day Limited Shipping Weight: 1.48lb ” |
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Aluratek 8 Hi-Resolution Digital Photo Frame (512MB Memory Included ) $52.99 “Type: Digital Photo Frames Aluratek 8″” Hi-Resolution Digital Photo Frame Features More than just a digital photo frame, Aluratek raises the bar with its new Digital Lifestyle Device (DLD). View hi-resolution pictures, listen to music and watch home videos easily on the 8” TFT true color LCD at 800 x 600 resolution. Simply insert your camera or camcorder’s SD / SDHC card or an USB drive directly into the frame. Pictures will automatically start in a slideshow mode. With the built-in 512MB on-board memory you can also transfer your favorite digital files directly from your computer fast and easy without any software. With Aluratek’s new DLD, share all your digital pictures, videos, and music files. Whether it is at work or at home, let the fun begin! Package Contents: – ADMPF108F Digital Photo Frame – Remote Control – USB 2.0 Cable – Power Adapter – Instructional Manual – Warranty / Registration Card – Stand Shipping Weight: 1.48lb Technical Details Technical Information Product Features: Video Player, Photo Viewer, Audio Player File Formats: JPEG Connectivity Technology: Cable Built-in Devices: Card Reader, Speaker Media Support: Secure Digital (SD) Card, Secure Digital High Capacity (SDHC) Card Display & Graphics Display Screen: 8″” Active Matrix TFT Color LCD Resolution: 800 x 600 I/O Expansions Expansion Slots: Secure Digital (SD) Card Physical Characteristics Color: Black Form Factor: Desktop, Wall-mountable ” |
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Coby Kyros 7 Android Tablet 4GB (MID7015B-4G) $99.99 “Communication: 4G Coby Kyros 7″” Android Tablet 4GB Features Meet the budget tablet that gets the job done! This Coby Kyros MID7015B Touchscreen Android tablet is a terrific entry level tablet that features a vibrant 7-inch TFT display and Google Android OS 2.3 pre-loaded, giving you a highly interactive and customizable couch companion that is also cost-effective! You’ll breeze through emails and browse the web with the integrated 802.11 b/g wireless LAN connectivity. The Coby Kyros MID7015B features an ARM 1176 800 MHz processor with 256 MB RAM and 4 GB of built-in storage, but you’re free to expand that storage capability with the built-in microSD/SDHC card slot. Slide a card in and enjoy photo slideshows, music playback, and even video playback! Browse the GetJar online marketplace and find thousands of apps that add additional functionality to this tablet! This tablet includes an AC power adapter and the built-in lithium-ion battery gives you hours of entertainment. The Coby Kyros MID7015B 7-inch Touchscreen Android Tablet provides a cost-effective portable multimedia companion that’s ready to complement your digital lifestyle! ” |
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Kocaso 7 Capacitive Touchscreen Tablet Android 4.0 (1.2GHz, 4GB, HDMI) $118.99 “Kocaso 7″” Capacitive Touchscreen Tablet Android 4.0 Features Enjoy the freedom of tablet computing with this Kocaso M760W 7-inch Android tablet! The Kocaso M760W Android tablet features a vivid 7-inch TFT capacitive touchscreen display and Google Android OS 4.0 (Ice Cream Sandwhich) pre-loaded, giving you a highly interactive and customizable portable computing companion that is also cost-effective. Breeze through emails and browse the web with the integrated IEEE 802.11g wireless LAN connectivity. Tired of typing? Use the voice search function to search the web! The M760W features a 1.2 GHz processor along with 4 GB of built-in storage, but you’re free to expand that storage capability with the built-in microSD/SDHC card slot that supports up to 16 GB. Slide a card in and enjoy photo slideshows, music playback, and even HD video playback! Show your digital collection to the whole room with the M760W’s HDMI out capability. Browse the Android App Market and find thousands of apps that add additional functionality! This M760W tablet includes an AC power adapter and the built-in lithium battery allows for hours of entertainment. The M760W 7-inch Touchscreen Android Tablet provides a cost-effective portable multimedia companion that’s ready to advance your digital life! ” |
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Mobile Action i-gotU GT-800 PRO Sports & Travel Computer $139.99 “Mobile Action i-gotU GT-800 “”PRO”" Sports & Travel Computer Features i-gotU GT-800 Pro is a sophisticated GPS & Sports Computer that’s handy for various outdoor and sports activities. Its 1.4“ backlit LCD screen details all the essential GPS information you need to know on the go, including speed, distance, altitude, time, pace and much more. This light-weighted GPS device can be as portable as wrist-fitting or strapped onto your bike; furthermore, the IPX7 waterproof feature enhances i-gotU GT-800 Pro with better operability in various weather conditions. Together with @trip PC software, photo geotagging and sharing online have just gotten easier than ever. i-gotU GT-800 Pro is truly the best travelmate that a photographer, outdoorman or athlete can ever have. System Requirements: PC with Windows 7, Vista, XP PC with USB 1.1 or 2.0 or 3.0 Download the latest software for your i-gotU GPS Sports & Travel Computer from Mobile Action website. ENHANCEMENTS of GT-800 Pro : GT800PRO Shipping Weight: 0.41lb Technical Details Display essential information, including current speed, average speed, distance, altitude, pace, laps, moving time, current time, battery indicator, pedometer, satellite status… etc. IPX 7 waterproof design, perfect for outdoor activities. Built-in barometric altimeter with high precision, ideal for mountain and biking adventures. Location Navigation – navigates to the point of intersest with distance and directional info. Long battery life with built-in motion sensor. Built-in pedometer for a healthy lifestyle. Built-in stopwatch to measure up to 23hr, 59mins, 59secs. Programmable GPS logging interval from 1sec~60secs. Easy-to-use @trip PC software, share your trips with @trip online service. Auto geotagging photos quickly, compatible with all digital camera. Sports Analyzer software to organize and analyze your workouts, including tracks, charts and calorie burned. ” |
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Sungale 3.5 Digital Photo Album Red (TD350A) $31.99 “Type: Digital Photo Frames Sungale 3.5″” Digital Photo Album Red Features Now, you don’t have to tote around bulky photo albums to show off pics of the kids or give yourself a sweet reminder of home. Instead, just load this little device with digital images of your family and friends. The big 512MB built-in memory provides ample storage space for all your favorite shots. When you use the compression software to download picture files from either your SD card or your PC, the unit’s onboard memory can hold up to 14,000 photos. The slim, compact design allows easy portability. Just slip it into your pocket or purse, and have it readily at hand to share with others. If you’re taking a trip–for business or pleasure–simply pack it in your bag and bring it along so dear ones are always just a glance away. Choose to display only one photo, or select the slide show mode and watch as the images come one after the other. Thanks to the 3-in-1 media card reader, this device can show digital video as well as still images–and offers digital music playback so you can even create your own soundtrack. This portable digital photo album makes a great gift for new parents, doting grandparents–or anyone with photos they enjoy viewing and sharing with others. ” |
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TRENDnet 7 Wireless Internet Camera and Photo Monitor $176.99 “Type: Networking TRENDnet 7″” Wireless Internet Camera and Photo Monitor Features The world’s first Wireless Internet Camera and Photo Monitor connects to your wireless network, detects wired and wireless TRENDnet Internet Security Cameras and streams camera video in real time. It also acts like a photo frame?it displays photo slideshows, plays personal videos and music. Users previously needed a computer to view Internet camera streaming video. Now they can view video even when their computer is turned off! Monitor up to 4 TRENDnet Internet cameras on one screen or scan between them. View key entry points, property, public areas, baby rooms and other sensitive areas in real time. Mount the high resolution LCD monitor vertically, horizontally or on a wall. Use the remote control to view and store content from a wireless network, built-in memory or from a memory card. Shipping Weight: 1.50lb Technical Details Connects with wireless b/g networks and forward compatible with wireless n routers* View of up to 4 TRENDnet IP cameras on one screen or view one camera full screen and scan between up to 10 cameras Crisp 7”, 16 : 9 TFT LCD digital display panel Virtual keyboard feature allows configuration through remote control Connects to TRENDnet SecuView cameras on your local area network and to remote cameras over the Internet Set default startup screen to automatically view available cameras Supports advanced encryption modes include WEP, WPA-PSK and WPA2-PSK Slideshow function supports both JPEG and BMP pictures with max. ” |
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TRENDnet Wireless 7 Camera Monitor Kit $244.99 “Type: Networking TRENDnet Wireless 7″” Camera Monitor Kit Features The 7″” Wireless Internet Camera Monitor Kit (model TV-M7110WK) provides real time security monitoring for a key entry point, property, public area, baby room or other sensitive areas. Install the Wireless Internet Camera Server (model TV-IP110W) in the desired location. The world?s first 7″” Wireless Internet Camera and Photo Monitor (model TV-M7) then connects to your wireless network, detects the Wireless Internet Camera Server and streams camera video in real time. Shipping Weight: 1.50lb Technical Details Internet Camera Technical Features Quick Plug and Play installation Supports TCP/IP networking, SMTP Email, and HTTP High quality MJPEG video recording with up to 30 frames per second Record streaming video to your computer or network storage device Compatible with wireless g and b devices Advanced encryption mode include WEP, WPA-PSK(TKIP), WPA2-PSK Supports still image snapshot to FTP, Email and Flash drive Motion detection with Email notification Control two adjustable motion detection windows with just-in-time snapshot Supports time stamp overlay Free SecurView™ software: view and record up to 16 cameras simultaneously * Camera Monitor Technical Features Connects with wireless b/g networks and forward compatible with wireless n routers* View of up to 4 TRENDnet IP cameras on one screen or view one camera full screen and scan between up to 10 cameras Crisp 7”, 16 : 9 TFT LCD digital display panel Virtual keyboard feature allows configuration through remote control Connects to TRENDnet SecuView cameras on your local area network and to remote cameras over the Internet Set default startup screen to automatically view available cameras Supports advanced encryption modes include WEP, WPA-PSK and WPA2-PSK Slideshow function supports both JPEG and BMP pictures with max. ” |
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$1.89 shipped–$1.59 shipped–Mini 5-Digit LCD Electronic Digital Hand Tally Counter (Black) $1.89 Compact ring designed tally counter with 5 digit LCD screen display. |
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$1.89 shipped–$1.59 shipped–Mini 5-Digit LCD Electronic Digital Hand Tally Counter (Blue) $1.89 Compact ring designed tally counter with 5 digit LCD screen display. |
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$1.89 shipped–$1.59 shipped–Mini 5-Digit LCD Electronic Digital Hand Tally Counter (Pink) $1.89 Compact ring designed tally counter with 5 digit LCD screen display. |
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$10.4 shipped–Prema 6109 Rounded Stainless Steel Back Women’s Men’s Digital Electronic Watch with Date Display (Black) $10.4 Specially designed electronic watch draws much attention from buyers. Amazing looking watch. can be a great gift for friends. Precise movement and keep good time. |
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$10.4 shipped–Prema 6109 Rounded Stainless Steel Back Women’s Men’s Digital Electronic Watch with Date Display (White) $10.4 Specially designed electronic watch draws much attention from buyers. Amazing looking watch. can be a great gift for friends. Precise movement and keep good time. |
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$10.53 shipped–$9.64 shipped–3.0 m HDMI v1.3 19Pin 3D Cable (Transparent Black) $10.53 This HDMI v1.3 cable is mainly used for plasm TVs. LCD TVs. rear projection TVs. projector. DVD recorder. VCR. D-VHS recorder and digital video display device. |
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$10.84 shipped–$10 shipped–LED Digital Weather Forecast Station Alarm Clock (White) $10.84 This is LED digital weather forecast station calendar alarm clock with alarm. calendar. temperature and humidity display function. |
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$10.96 shipped–$10.1 shipped–Digital Max/Min Thermo-Hygro (White) $10.96 With this digital hygro-thermometer you can measure temperature and humidity around. It has big size LCD display that shows time. temperature. and humidity. |
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$105.35 shipped–$99.25 shipped–Chuwi 8GB 5.0inches Digital Video MP4 Player (White) $105.35 Support MP3. WMA. WAV. OGG. APE. FLAC. support synchronized lyrics display. Support AVI. RMVB. DAT. WMV. MPEG. FLV. H.264. etc. video formats. support subtitles. 1080P high definition playing. Support JPG. BMP. PNG. GIF picture auto browse. enlarge. and whirl. |
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$107.91 shipped–$107.91 shipped–HDDVT8 2.4inches TFT Screen 5 Mega Pixel 4X Digital Zoom CMOS Sensor Digital Camcorder (Silver) $107.91 3 inch LTPS LCD display. 3 ?? digital zoom. 5.0 Mega Pixels CMOS sensor. |
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$11.2 shipped–$10.56 shipped–4 in 1 LCD Screen Digital Display Gauge Tire Track Measurer (Silver) $11.2 Compact design for easy carrying. Digital LCD screen display. Can be used as flashlight. digital tire gauge. emergency hammer. and seat belt cutter. |
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$11.62 shipped–$11.27 shipped–Indoor Max-Min Digital Thermometer with Hygrometer (White) $11.62 This small digital indoor LCD thermometer and hygrometer is an easy and accurate way of ensuring you are in the most confortable surroundings while relaxing at home. The display reads the humidity and temperature of the environment and can be changed from Fahrenheit to Celsius ?C or vice versa – by the flick of a switch. |
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$11.71 shipped–$11.24 shipped–Prema 6108 Rounded Stainless Steel Back Women’s Men’s Digital Electronic Watch with Date Display (Black) $11.71 Specially designed electronic watch draws much attention from buyers. Amazing looking watch. can be a great gift for friends. Precise movement and keep good time. |
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$11.71 shipped–$11.24 shipped–Prema 6108 Rounded Stainless Steel Back Women’s Men’s Digital Electronic Watch with Date Display (White) $11.71 Specially designed electronic watch draws much attention from buyers. Amazing looking watch. can be a great gift for friends. Precise movement and keep good time. |
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$11.95 shipped–$11.07 shipped–Digital Thermo Hygro Clock (Blue) $11.95 With this digital hygro-thermometer you can measure temperature and humidity around. It has big size LCD display that shows time. temperature. and humidity. |